Scientific journal
Научное обозрение. Экономические науки
ISSN 2500-3410
ПИ №ФС77-57503

FORMATION OF TOURIST CLUSTERS IN BORDER TERRITORIES

Drozdetskaya A.A. 1
1 NOU VPO «Baltic Academy of Tourism and Business»
In this article cluster approach in the tourism industry is staticized. Clusters are community of firms, closely related branches mutually supplementing each other and promoting growth of the competitiveness and by that, carry out a role of» growth points» in development of domestic market and region economy. Diversification of economy of monocities in border territories through cluster approach is one of the main solutions of this problem. The tourist branch can become one of ways of diversification of economy, using the accruing potential of cross-border cooperation and a flow of tourists. The author offered model of formation of a tourist cluster. The mission of model of a tourist cluster consists in use of assistance of integration of natural and geographical, personnel, scientific, resource, production, infrastructure potentials, development of new technologies and involvement of potential investors. Thus, the model of a tourist cluster is consistently developing set of the interacting elements necessary for coordination and distribution of resources, capable to create the necessary conditions for providing the competitive tourist services answering to inquiries of consumers.